1st October, Ebay has announce that all publishers will be paid under the Quality Click Pricing (QCP) payout structure for all eBay programs with paid per click advertising. But Half.com, loyalty and cash back publishers will remain on the existing CPA payment structure. For more infomation

With Quality Click Pricing, they will pay publishers for clicks sent to eBay sites and the amount paid per click (EPC) on a daily basis will depend on the traffic’s quality. The quality of traffic will be assessed using a number of different factors, including revenue from sales and the long term value of new users, as today, but also eBay advertising and PayPal revenue and other user behavior factors. Essentially, the more incremental revenue your traffic generates for eBay, the more you’ll be paid per click.

Key Benefits of the new paid per click system:

1. As the payout will be more closely aligned with traffic quality, they will pay more to good publishers per click, regardless of the size of the publisher.

2. Simplifies the commission structure.

3. Publishers will be rewarded for multiple sources of value, such as revenue from advertising on eBay pages and PayPal transactions.

4. The EPC will be visible the very next day and will be more stable on a day-to-day basis. For more information

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The latest news from ebay official about Quality Click Pricing